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7 Mistakes You're Making with Print File Preparation (and How to Fix Them)

7 Mistakes You're Making with Print File Preparation (and How to Fix Them)

by Richard Terry | Feb 4, 2026 | Design Theroy

Print file preparation separates amateur designs from professional output. A single oversight can transform a crisp concept into a costly reprint or a project plagued by delays. Whether you're preparing files in Adobe Creative Cloud, Affinity Designer, or other...
The Print Industry's Guide to Brand Identity Design at Scale: Strategic Insights from AIGA Research

The Print Industry's Guide to Brand Identity Design at Scale: Strategic Insights from AIGA Research

by Richard Terry | Feb 3, 2026 | Design Theroy

The challenge of maintaining brand consistency across thousands of print touchpoints has become increasingly complex for modern design and print operations. AIGA's research into scalable brand identity systems reveals that successful implementation requires more...
7 Mistakes You're Making with Print File Prep (and How to Fix Them)

7 Mistakes You're Making with Print File Prep (and How to Fix Them)

by Richard Terry | Feb 3, 2026 | Design Theroy

Print production demands precision. A single oversight in file preparation can result in wasted materials, missed deadlines, and costly reprints. Whether you are preparing files for offset printing, digital press work, or direct-to-garment applications, understanding...
Startup Costs for Print Shops in 2026: Looking For Equipment ROI? Here Are 10 Things You Should Know

Startup Costs for Print Shops in 2026: Looking For Equipment ROI? Here Are 10 Things You Should Know

by Richard Terry | Feb 3, 2026 | Design Theroy

The print industry landscape in 2026 presents entrepreneurs with more pathways to market entry than ever before. Understanding your equipment investment and calculating realistic ROI timelines requires analyzing multiple cost variables that extend far beyond the price...
7 Mistakes You're Making with Screen Printing ROI (and How to Fix Them)

7 Mistakes You're Making with Screen Printing ROI (and How to Fix Them)

by Richard Terry | Jan 30, 2026 | Design Theroy

Screen printing remains one of the most profitable decoration methods in the garment industry. Yet many shop owners watch their margins shrink year after year without understanding why. The problem is rarely a lack of orders or demand. More often, it comes down to...
Direct-to-Film Versus Sublimation: Comparative Analysis of Application and Workflow Efficiency

Direct-to-Film Versus Sublimation: Comparative Analysis of Application and Workflow Efficiency

by Richard Terry | Jan 29, 2026 | Design Theroy

Selecting the right printing method for your apparel business requires more than a surface-level comparison. Both Direct-to-Film (DTF) and sublimation printing have carved out significant market share in the decorated apparel industry, yet they serve fundamentally...
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Recent Posts

  • 7 Mistakes You're Making with Print File Preparation (and How to Fix Them)
  • The Print Industry's Guide to Brand Identity Design at Scale: Strategic Insights from AIGA Research
  • 7 Mistakes You're Making with Print File Prep (and How to Fix Them)
  • Startup Costs for Print Shops in 2026: Looking For Equipment ROI? Here Are 10 Things You Should Know
  • 7 Mistakes You're Making with Screen Printing ROI (and How to Fix Them)

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